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Faust Spring Update...updated

I wanted to let you know about two things going on:

Toy Tokyo and my friend Dizmo culled 80 works of art to auction off online with 100% of the proceeds going to Japan relief. It is a great opportunity to snatch up works by Stash, Shepard Fairey, Henry Chalfant, Crash, and myself for way under market value while supporting a good cause. The drawing I made for this occasion reads Keizoku Wa Chikara Nari which is a Japanese proverb that translates to "Perseverance is Strength".

Also, if you are going to be in LA check out Martha Cooper : Remix at the Carmichael Gallery opening tomorrow night. For the exhibition Martha Cooper invited 50 artists to select a photograph from her oeuvre and create a corresponding work. I selected picture from her most recent book Name Tagging which is of a sticker by Sure, my former partner in crime. I attached an image of my painting (16" x 20" acrylic on paper) side by side with the photo that inspired it. You can read more about the show on Cool Hunting.

-Faust

www.faustnewyork.com

Photos, news, stuff going on in New York's Financial District

fantastic site!  check it out!

http://fididenizen.com/

New DJ; New Graphic

spencer's graphic

Medical Residency Program Site

Department of Anesthesia and Critical Care

What Does The Elephant Savant Look Like?

Patrick Cournot IS the Elephant Savant

Creator archetype...Patrick Cournot IS the Elephant Savant! 

http://www.ElephantSavant.blogspot.com 

http://twitter.com/ElephantSavant

New Client: Branding the “Creator” Archetype

Archetype: Creator

“If it can be imagined, it can be created.”

“Goal: give form to a vision…Strategy: develop artistic control and skill…Task: create culture, express own vision…Gift: creativity and imagination…” (228)

“When the creator archetype is active in individuals, they often are compelled to create or innovate – anything else and they feel stifled.” (228)

“…A Deeper motivation is the need to exert aesthetic or artistic control – to be, in a way, like God, to create something that has never been there before.  Ultimately, what the Creator desires is to form a work so special that it will endure. And, in this way, the Creator achieves a kind of immortality.” (228)

“…More recently, the field of jazz improvisation has spoken to managers and organizational development professionals, offering a model for staying so attuned to the music that leadership can be rotated as needed, with people so connected to one another that they know when to take the lead and when to follow.” (240)
“Overall, the experience of working for the company and the quality of the product need to satisfy the aesthetic sensibilities of the key players.” (240)

Mark, Margaret, and Carol, Pearson, eds. The Hero and The Outlaw: Building Extraordinary Brands Through the Power of Archetypes. New York: McGraw-Hill, 2001.

First consultation inspiration…

“That’s how I have operated Commander’s Palace, as if throwing an ongoing dinner party for my friends, providing the same kind of hospitality for our patrons that I would provide in my own home, making sure the guests are welcomed properly, that they are comfortable, that the service is PERFECT – never obtrusive or interrupting, because to me, the conversation over dinner is what the party is about, along with the food, of course. The food should not be overly complicated, however, just fresh and good, the kind of food that makes you happy.”
           -Ella Brennan

…coming soon…turning the above information into a brand…I must work my voodoo…then I will update the blog!

The Summer of Faust

If you’re in New York this week, check out the ARTEFACTS group show opening Thursday night, July 15th 7-11pm at Toy Tokyo’s new underground gallery space. Faust will have a couple brand new works on display alongside street luminaries Swoon, Shepard Fairey, Cope 2, Mr Cartoon, and Clayton Patterson to name a few. Should be a great show.

Also, at the end of this month, Faust will be among a group of artists installing work on the facade of a vacant factory in Beacon, NY as part of the ELECTRIC WINDOWS exhibition. It is a short walk from Dia: Beacon and a great escape from the city. For more information check out www.electricwindowsbeacon.com

And lastly, Faust’s and his partner-in-crime, Sure, were interviewed by Martha Cooper for her latest book NAME TAGGING which comes out this month. In it she documents how graffiti writers co-opt name badges as a platform to get their name around and also interviews Zephyr, Cost, and Twist on the topic. Check it out!

Check out http://www.faustnewyork.com. The site will be updated periodically!

Searing, Seductive, Seditious

 

"mADD Man," Site

A true success...mADDman now available @ Vox Pop in Brooklyn!

Images From a Night to Remember...

From

"mADD Man" Book Launch Party Slides

religious icon does backflip off of wall street tower...and sticks it

"mADD Man," Book Release Party


Join us at the Stags Head British Gastropub for the launch of the critically acclaimed memoir, "mADD man", by Brian J. Robinson. Come for a night of fun with drink specials and mADDness from 8pm till the cows come home. Toast the book and support the arts.

Date:     Friday, April 23, 2010
Time:     8:00pm - 11:00pm
Location:     The Stags Head
Street:     252 East 51st Street

"mADD Man" Book Release Party

Date:	Friday, April 23, 2010
Time:	8:00pm - 11:00pm
Location:	The Stags Head
Street:	252 East 51st Street
	New York, NY

click HERE for full event information
Join us at the Stags Head British Gastropub for the launch of the critically acclaimed memoir, "mADD man", by Brian J. Robinson. Come for a night of fun with drink specials and mADDness from 8pm till the cows come home. Toast the book and support the arts.


This memoir is a shocking and honest view of life in the author's harsh and accurate eyes. A true page turner, the story not only sheds light and intelligence on a subject plaguing our society today. "mADD man" is both informative and salacious.

Book buzz so far...

"Finally! A blunt but objective book that debunks LD/ADHD labels and exposes the unfortunate and limiting ways in which societal norms inhibit brilliance. Mr. Robinson's journey of interrupted genius is a first and important step toward a much-needed societal shift in which learning disabilities are celebrated...not diagnosed."
-Dr. Peter J. McDonald, PhD

"I really enjoyed the glimpse into the fascinating mind of such a powerful and gifted young writer." T. Krohn, Random House


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LD Creative Renovations: The Rest of the Story

LD Creative Renovations: The Rest of the Story

02/19/2010 by Dani As each day goes by and with each new client, I am asked to perform tasks that I would not expect. LD Creative Renovations owner, Doris Lozada, asked me to write her web content after we finished the design. After performing the archetype test and designating her a Magician, designing her logo, designing her site, and creating a tag line and 3 key phrases to be repeated throughout…Doris asked me to write her mission, company bio, and personal bio. I approached the process the same way I did with the initial tag line and phrases…

“Harmony of Environment and Soul”…
 
(1)Transcendent Design
 
(2)Soulful Space
 
(3)Enlightened Environment. 

I came up with a long list of very specific questions for Doris about her life, work, inspiration, process, and company. I asked her over 30 questions and recorded her as she spoke. I then pulled out of the recording the true essence of Doris Lozada to create content that actually came from her mouth with some editorial and directional help.
Together, the two of us created a beautiful story with tight phrases. This is my talent. I BRAND YOU.

“Doris’ journey began as a child in Peru. Her surroundings, from an early age, shaped Doris’ energy, personality, design sense, and respect for the planet. Doris lived next to giant mountain, Cordillera Huayhuash, the powerful river, Maranon, and the towering trees of the thick forest in the Andes. Her relationship with nature began as a child. On the way to school, little Doris ate berries from the trees on the way to school to arrive a deep shade of red. Later in life, she fed her son from these same trees, capulli (wild cherries). She sat under the tree with her relatives to feed her child, bond with her family, rest, and drink water from the trees. Most importantly, the trees inspired Doris. Every tree has a unique energy.

Doris’ interest in fashion led her to create her own platform shoes to match the current styles, from heavy maple wood. Later, Doris surrounded herself with her own trees that bore wild berries, apples, pears, oranges, and olives. The trees spoke to Doris, just as they did to the ancient Incas, powered by the sacred mother earth, Patchamama. 

As an adult, Doris uses strong trees to heal. Honoring the traditions of her family and ancestors, Doris deeply understands the special ritual of worshipping the trees because these same trees gave her so much life. Like every person is unique, trees are also unique and have different energy and personality. The next step in her journey is to make sure that every element that you use in your house is connected with nature and soul."

“Because i deepely understand that each person is unique, with a unique soul, beauty and strength, and I have understanding respect and knowledge that each tree has its different personality. I have a deeper understanding of nature."

“House that nurtures your soul.”

Mission:

My mission in life is to heal. My intention is to harmonize space and life. My intention is to bring good energy to people and the world.
Every time I take from mother earth, I give back to mother earth, Pachamama.

Elevator Speech:

"Is your house a home?
 
What is your home’s core or spirit?

I give soul to every space.

I come from a generation of healers. This bond enables my deep connection with my Peruvian ancestors to use ethereal, tangible, and organic materials to heal the world, to heal the people, and to give back to mother earth, Pachamama. The end result is a beautiful, healing, and environmentally responsible space. These spaces empower those who dwell in them to heal, have good energy, and be connected with nature.

When people put their home in my hands, I treat it preciously. I create a synergy of clients’ energy and vision with my entire life’s experiences. I give life to my client’s vision and use my energy to create a soulful space.
I am the pioneer of using organic materials and life experiences to illuminate soulful spaces in NYC for over 20 years. My livelihood as a contractor in New York and in the international markets depends on the realization of craft that integrates sustainable materials with designs to help protect the world’s ecosystem for future generations."

"Doris Lozada founded LD Creative Renovations in 1992 in NYC. Since the company’s birth, LD Creative Renovations embraced each project with a deep commitment to each client’s concept. We custom craft woodwork from our Forest Hills workshop and pride ourselves on completing projects on time, on budget, and with full customer satisfaction."


Thank you Doris for giving me the opportunity to work with such a talent. NAMASTE!

New Client: Who Is Tony Vaughn?

We met at the whim of the gods. We joined as a team and joined the Gods. WORLD..WATCH OUT…HERE WE COME. Tony Vaughn is a force to be reckoned with. He is a known personality, game changer, and trend setter in New York and New Jersey since he descended from Zeus. My voodoo magic combined with his divine creativity, wisdom, and humor will bring change to this world. It has been commanded. It will be realized.

When everybody rests, sometimes the best opportunities fall in you lap

This is the first of a series of posts addressing my current project (soon to be phase 1 complete). Two weeks ago I, along with the rest of the country, expected a nice vacation from work. I was approached by a client referred to me from a friend. The client is a female contractor from Peru who has been in business for many years in New York City and decided it was time for a website and print materials to bring in much needed business in this terrible economy. I jumped to accept the project at first not only to pay the rent, but to actually distract me from my usual holiday anxiety.
The project includes a wide variety of deliverables, designs, writings, and client tutorials. Something like this can be very overwhelming. I immediately felt the pressure because the client requested a large amount of work to be completed in a very short period of time. Luckily, upon my first meeting with the client, the pressure became excitement. This, I give complete credit to the client! Working with someone without any other distractions, immersion into the entire process is inevitable and wonderful. She has forever blessed me with a wake-up call. Enthusiasm and excitement from the client and a chance to create an intense bond with the client made everything different…AKA doable.
This wonderful turn of events changed not only the way I approach clients, projects, and design, but in addition, it changed my entire life. To put it frankly, I am intoxicated with joy and a rush of creativity that I have been waiting to release since I started any attempt at not only graphic design, but the entire branding process.
Over the next few weeks I will be discuss the project in detail and more importantly, my process. I hope my writing will help others who are stuck in a rut or who want to approach projects from an entirely different angle. Most importantly, because of this wonderful blessing of a new network of friends and colleagues I am forever changed. And for this, i will forever be grateful. Thanks and enjoy!